How We Improve Your Results

Strategy

• ​RSG is a multi-faceted organization, offering comprehensive, sound consulting tailored to our clients’ specific needs.

Message

• We take pride in helping our clients articulate their stories in ways that move them toward their goals. 

Implementation

• From crafting media messages, placing content, and managing our clients’ budgets and strategy, we use the latest tools and techniques to get the maximum return for our clients' efforts.

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Our mission statement: 
Concentrate on the client! 

Each client is unique, therefore, each collaboration will be different. We pride ourselves in thinking outside the standard consulting framework, in order to find a plan that will accomplish the client’s goals in the most efficient possible way. We don’t give boilerplate ideas and suggestions. Instead, we focus on bringing independent thinking to help meet your needs. If your goal is to raise your profile, influence public opinion, start a movement, win a campaign, enhance your company’s effectiveness, increase your social media impact, or improve crisis communication, then we are The Right Strategy Group for you.

What We Do Best

Creative
Creativity is wasted if it is not on-message; on message ads are wasted if no one pays any attention to them. RSG knows how to get attention in this cluttered media environment without sacrificing your message. Whether it is television, radio, online video or display ads, we will make sure your message is both on point and memorable.

Print
Traditional advertising venues are sometimes still the most effective. RSG takes a fresh approach, combining innovative options with established ones.

Campaign Consulting
We excel at developing a select and exclusive plan for each individual client. These exclusive plans range from starting a new movement, to increasing name recognition. You don’t just need a great product, precise marketing or a well-targeted digital campaign. You need them all—along with a roadmap to lead you on a path to victory.

Phone Services
The Right Strategy Group will design a phone program to fit your exact needs. From voter ID to advocacy calls to push polling and auto-dials using both live and automated calling, RSG will find the perfect combination for you.

Web
Our website designs and intuitive user experiences specifically address our clients’ goals and solve user challenges. Driven by passion and innovation, our work is both beautiful and functional. Our websites not only give the front end user a great online experience, they’re also easy to update for back end administrators.

Data Collection
We believe that decisions and strategies need to be justified. Long gone are the days of people making important business or organizational decisions based on some sort of gut feeling. We work directly with our client to customize data driven solutions for them.

Voter Targeting
The Right Strategy Group prides itself on running campaigns based on proven data. To run an effective campaign you have to know who to reach. We build lists for our clients that allow them to use their time and resources effectively and efficiently.

Digital & Social Media
Modern media is often underutilized, let RSG develop a plan specifically for you. The world is interacting online more every day. Social media marketing and digital communications are extensions of your brand, message and voice. At RSG we will use the latest tools and strategy to get the maximum return for your online efforts.